Google Author Authority + Video
There seems to be a lack of knowledge about search engine optimization, since it’s managed by the ever-mysterious Google. Many of us have made assumptions that mass producing Facebook likes and tweets result in higher-ranking pages on Google. However, this doesn’t seem to be the main driver. After doing some digging around on the subject, it appears that the best way to boost SEO rankings is to increase your Google Author Authority. For those of you unfamiliar with this term, Google Author Authority is a fancy way of saying that Google recognizes you as an expert on a certain subject. Below, WellcomeMat has compiled a few tactics to help establish you and your real estate webpage as an aficionado within the real estate video industry.